ITJ Strategies was founded to help global actors protect their interests amid the resurgence of conservative populism in the United States. A new generation of Republican policymakers and activists, skeptical of the "globalist" foreign policy establishment, is injecting uncertainty in longstanding governmental and corporate relationships.

Leveraging the experience of its principals in government, presidential campaigns, and conservative media, ITJ Strategies assists clients in engaging populist conservatives and crafting a message that resonates with this constituency.